About PUR

PÜR The Complexion Authority is the destination around the globe for the best in skin-perfecting mineral-based makeup and skincare solutions. At PÜR, we believe that innovative beauty shouldn't be a burden on anyone. That's why we've been committed to creating cruelty-free products from the start.
All of our good-for-your-skin makeup and skincare products are completely free of animal testing.
Eco-conscious users can also breathe easy knowing that PÜR is an eco-friendly brand committed to minimizing waste and using responsibly sourced ingredients, including those carrying our Farm to Jar™ Label.